Personality. There used to be a lot of it in local radio. It wasn’t just about the music, but the jocks, the people between the tracks. They shopped at the same stores we did. Went to the same clubs. We drove by their offices. They were like pals. The “people” were what differentiated the stations from the mix tapes.
There was plenty of news to be had as well. WGBB, for instance, was one of the biggest players in the Long Island news game, I’m told. Based in Merrick, the AM station had a packed newsroom in the 1970s, long before Channel 12 or the Internet.
“Election night was always a long haul,” recalled former WGBB newsman Gary Lewi. “We were logging 23-hour days but for us we were at the center of the action. The station only had 1,000 watts, but with the population density the way it was, you had an audience.”
Gary has fond memories of working with guys like Ed Grilli and Larry Barr. The three called their little news crew “Lewi’s Barr & Grilli.”
But something happened in the early 1980s that changed the landscape. Those in broadcasting know it as deregulation. (more…)