08/17/14 3:02pm
08/17/2014 3:02 PM
(Credit: Corcoran courtesy)

The dining room at Lori Guyer’s former home in Southold. The neutral colors that make the flowers and accessories pop are one detail that helps sell a home. (Credit: Corcoran courtesy)

When Lori Guyer was selling her Southold home earlier this year, she placed a large bowl of green apples on the counter in her neutral-colored kitchen and scattered books about the North Fork throughout the house.

She then removed all evidence of clutter, made sure the windows sparkled and staged each room to look as bright and open as possible. Small pops of color in the form of accessories like small throw pillows and picture frames were peppered strategically. Fresh flowers and an herb planter also adorned the home.

When the house sold, she left behind the North Fork books, including Southold PTA cookbooks, as a housewarming gift for the new owners.

Ms. Guyer, who owns White Flower Farmhouse, a home furnishing and antique store in Southold, said she believes staging a home simply helps buyers envision themselves in the space more easily.   (more…)